Do you own an indoor playground business or another play-based business?
If so, have you thought about how accommodating food allergy customers can actually IMPROVE your business?
I help businesses just like yours increase revenue and profits by including valuable & loyal food allergy customers.
Make food allergies easier by grabbing my free resource:
10 Surprising Secrets For Making Your Business More Food Allergy-Friendly
Ignoring loyal and valuable food allergy customers in your indoor playground business plan is a common mistake, but comes at a huge cost.
I get it. You truly want to be inclusive, but managing food allergies in your business makes you nervous!
Maybe you:
Only serve drinks or don’t have a cafe at all so you don’t think it’s important (SPOILER - it is! ).
Think it’s something food allergy families prefer to manage themselves, so you avoid creating a food allergy policy.
Have no idea what training is required for staff to accommodate food allergy customers well.
Worry that it’s going to be super hard to make accommodations so you avoid addressing food allergies at all.
Have already made your space “nut-free” so you feel like you’ve done enough (unfortunately, you’re missing out if you go this route)!
If this is you, you’re not alone.
But it doesn’t have to be hard, and the benefits are massive.
Prioritizing food allergy customers can help your indoor playground:
Improve loyalty and return visits with positive guests who appreciate your space.
Be known as safe and inclusive.
Differentiate you from the competition.
Improve your bottom line, without extra marketing costs.
Start now with my free guide: 10 Surprising Secrets For Becoming More Allergy-Friendly in Your Business (Spoiler - It’s not about being nut free).
AS SEEN ON:
More reasons why marketing to food allergy customers makes good business sense:
One in 13 kids has food allergies in the USA, which means almost 1 in every 5 families manage food allergies. That’s likely a lot more than you realize.
Costs to reach food allergy customers are low because they’re already seeing your current marketing. You likely just need to tweak processes or communication. I can help you figure it out.
Food allergies are a reality and not going away. Start serving this group now so you can see the results and get ahead of the competition.
Food allergy customers will be loyal to a company that addresses their needs well, even if it’s less convenient for them and more expensive.
Food allergy customers are a HUGE source of “word of mouth” marketing, which is invaluable and the HARDEST marketing to gain.
If you’re not serving food allergy families, you’re leaving out an important and large subset of customers that WANT to come to your indoor playground and make it a positive space.
If you want to increase revenue, grab these surpising secrets to become more allergy-friendly now (HINT - it’s not about being nut-free).
If you’re opening an indoor playground, or you already have one up and running, I can help, EVEN if you only serve drinks or don’t have a cafe at all.
My name is Corinna Meckelborg and I help businesses just like you increase revenue and profits by including valuable & loyal food allergy customers.
Did you know?
You’re likely already REACHING the loyal food allergy customer with your current marketing, but because you might be failing to meet their needs (OR not communicating in the right way), you’re not gaining their buying power.
I know that owning a business is hard enough, without having to figure out challenges faced by customers as well.
As a Food Allergy Consultant, I can help you…
determine safe allergy procedures that you need for your business,
decide on the right staff training options so you can serve all customer needs.
advertise well so your efforts are known and appreciated by food allergy customers.
choose a menu so all customers feel safe and included.
Safely providing for your food allergy customers is the first step (via procedures & staff training). Letting food allergy customers know how you’re taking care of them is the second step. If procedures and staff training are off OR the right message doesn’t get through, then all your efforts will be for nothing.
I can help you avoid the common pitfalls and make sure you’re getting it right the first time, saving you time, money, and stress. Grab the Surprising Secrets For Becoming More Allergy-Friendly In Your Business here:
I can help when you’re starting an indoor playground business, or when you’re already open, even if you don’t have a cafe. Here are my credentials:
University of Calgary Bachelor of Commerce Degree
Certified AllerCoach
Allergen Training for the Foodservice and Food Retail Industry by TrainCan, Inc
Anaphylaxis in ChildCare Settings: What Staff/Caregivers Need to Know by Allergy Aware
Anaphylaxis in the Community by Allergy Aware
Anaphylaxis in Schools by Allergy Aware
Fifteen years of personal experience safely managing multiple severe food allergies
I can SAVE YOU time, energy, and stress. No need to search the internet for hours and hours or train your staff with the wrong procedure which only ends in frustration, not profit.
Once you’ve bought that indoor playground business for sale, trust my experience and expertise to help you include the food allergy customer.
You’ll improve loyalty, return visits, word-of-mouth marketing, AND your bottom line, all without extra marketing costs.
Are you ready to boost your business and become more inclusive too?
